Not for everyone. Perfect for some.
I work with businesses that are too small for large agencies but too smart for DIY. If you need branding, a website, or both, I’m your human. Design only? No problem. Ecommerce? Sure. Need it built in Webflow? Even better.
I’m Jesper, by the way.
Things we can help with
With 10+ years of experience, I stay hands-on with every project. If needed, I bring in trusted collaborators. Every project is different, and the team should be too. Pricing is transparent. Always fair. No hidden extras.
Branding
(01) Brand strategy
We define what makes your brand tick: who you are, who you’re for, and how you stand out. Strategy first, visuals second.
(02) Visual identity
Your look and feel. Logo, colors, fonts, and the overall expression of your brand. Designed to make you recognisable, consistent, and memorable.
(03) Brand toolkit
The practical stuff you need day to day: guidelines, assets, templates, and anything else that makes staying consistent simple.
Websites
(01) Web design
Design shaped by strategy, research, and years of understanding what real users need. Turned into layouts that actually work.
(02) Development
I build fast, reliable websites that are easy to maintain, structured properly, and built for performance. Always accessible, scalable, and fully responsive.
(03) Interaction Design
Interaction design and animation add polish, personality, and flow. The difference between a website that works and one that actually feels great.
(04) Onboarding and support
I do not disappear after launch. You get a proper walkthrough and ongoing support so you feel confident managing your site.
Latest and greatest
STUDIO MOTIV
Motion identities and design systems that last — bespoke, scalable, and built for long-term value.
QEJA Socks
Family-owned, majority female-founded and operated sock brand making active socks.
Kevin Champeny
A mosaic artist crafting custom work for collectors, gallerists, and celebrities worldwide.
Blomstertid
A Swedish summer festival tour
Atlar
Treasury software that unites cash, payments, and forecasting in real time.
2020LAND
A small production agency with big ideas
What they say
Head of Marketing, Atlar
"Sweatpants gave our small team exactly what we needed: design and development support to take our Webflow site up a level and build for scale."
Group Creative Director
"If you want a website you are proud of and other brands are jealous of, look no further."
Founder, Human Words
"I look at my website almost daily. I don’t think I’ll ever get tired of it!"
CEO, Presskontakterna
"Throughout the whole process we received amazing service, support and communication. Far beyond the initial scope of the project framework."
CEO, Hudikkalaset
"The work created not only drove ticket sales but also provided a template for how we move forward in years to come. We could not be happier with the results."
Executive Creative Director
"If you want to look good and be interesting, this is your go-to digital stylist."
Team Captain, QEJA Socks
"Sweatpants were able to run with our vision to build a stunningly beautiful website that functions perfectly."
Owner, CL Western Town
"CL Western Town gets inquiries as far as South Africa, Australia, China, and of course North America through the new website!"
Founder, Fauna London
"Jesper has that rare mix of creativity and strategic thinking, pushing ideas further without losing sight of what matters. The process was collaborative, fun, and delivered beyond expectations."
